Cultural Competence

 

Creating more effective communication in intercultural situations

Customers: Understand the customer’s perspective on your service or products, identify customer needs, improve customer care and enhance sales

Staff: Increase ability of diverse staff to understand and work alongside each other as one team, and identify how best to manage diverse customers in practical situations

Managers: Demonstrate leadership by promoting common purpose and cross cultural understanding; address ignorance and stereotyping of difference; constructively challenge unhelpful behaviours; mediate between conflicting perspectives; find effective mutually agreeable practical solutions.

 

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The Equality Academy can assist your intercultural competence:

Our Cultural competence workshop can be tailored as:

How your organisation will benefit from improved cultural competence:

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